《營銷管理雜志》是一份雙盲同行評議的國際學術期刊，出版有關當代營銷實踐的科學研究論文。這本雜志專注于市場研究的主題，從它的哲學、概念、理論到它的方法、技術和應用。該雜志主要面向面向技術的研究分析師、教育工作者和統計學家。《營銷管理雜志》積極鼓勵全球營銷領域的學者做出貢獻。它歡迎來自市場營銷范圍廣泛的研究傳統的新穎和突破性的貢獻，特別是鼓勵概念發展和研究方法方面的創新思想。該雜志是完全開放的，它為數以百萬計的國際讀者和學術界人士打開了大門，使他們能夠隨時了解經濟和發展研究領域的最新研究成果。

Journal of Marketing Management is a double blind peer reviewed international academic journal that publishes scientific research papers on the contemporary practices of marketing. The journal concentrates on the subject of marketing research, from its philosophy, concepts, and theories to its methods, techniques, and applications. The journal is published mainly for technically oriented research analysts, educators, and statisticians.Journal of Marketing Management actively encourages global contributions from scholars across the broad domain of marketing. It welcomes novel and ground-breaking contributions from a wide range of research traditions within marketing, particularly encouraging innovative ideas in conceptual developments and research methodologies. The journal is completely open access which has opened the doors for the millions of international readers and academicians to keep in touch with the latest research findings in the field of economics and development studies.